Thursday, January 21, 2010

Trendy Fashion Accessories in Award Swag Bags for Nominees and Hollywood Celebrities

As the influx of luxury brands joining the social network marketing bandwagon continues, an online store known for promoting cultures of the world and green gifting makes a U-turn and enters the traditional marketing venue previously dominated by established fashion houses like Chanel, Fendi and Prada. ZeMis’ designer accessories line has been producing big buzz this awards season which kicked off with the Golden Globes® last Sunday.

NEW YORK, USA, January 21, 2010 /ZEMIS LTD – ZeMis, an obscure lifestyle accessories store selling exclusively on http://www.zemis.com/ will be actively gifting its highly acclaimed Spring/Summer 2010 designer accessories collection to selected Golden Globe® nominees, other Hollywood Celebrities and heavyweights from the entertainment industry.*

ZeMis specializes in exquisite neckpieces made from pearls, semi-precious stones, luxurious and hand woven exotic fabrics and glass beads, all artfully interlaced by skilled artisans. Lindy Castillo, ZeMis’ designer and founder enthuses, “Our necklaces evoke an emotional response that people need to touch it and when they do, they get mesmerized.” Lindy further explains, “We are very excited to gift this year’s ‘it celebrities’. We have a fabulous collection to offer this coming season that would perfectly complement every fashionista’s blush/khaki and candy colored Spring-Summer wardrobe. We look forward to stylish A-listers like Penelope Cruz, Marion Cotillard and Emily Blunt lusting over our Grapes of Wrath Necklace or our uber-opulent Empress Mahal medallion neckpiece in their swag bags.”

ZeMis will also be handing out its other best-sellers like the Leopard Warning, Berry Picking and the Bloody Fangs Necklaces from the Winter Collection and the wildly indulged Cleopatra’s Seduction, Rain of Ra, Incan Treasure, Andean Florets, Mystic Cusco and Divine Tomb’s Day from the Spring-Summer series. ZeMis hopes these pieces will adorn the necks of other recipients’ like winners Mo’nique and Chloe Sevigny as well as fellow nominees -Tina Fey, Edie Falco, Gabourey Sidibe, January Jones and Lea Michele.

For its Spring/Summer collection, ZeMis worked around the theme of ‘Wonders of the World’. ZeMis came up with its owns 7 Wonders list to draw inspiration from for its fabulous Spring collection of neckpieces. A preview of the Spring/Summer 2010 line may be viewed at http://www.zemis.com/content/Spring_Summer_2010_Collection.htm.

The concept of ZeMis was germinated more than a decade ago when e-commerce was just about to explode. Its founder, Lindy Castillo, is an avid traveler and serious shopaholic who genuinely enjoys bringing home gifts from her exotic trails to family and dear friends. At that time, she had already set up an internet marketing company and was heavily entrenched in her VC firm. She put this project on hold but her passion to spread cultural awareness and encourage world travel never wore off. Finally in late 2008, she launched her online store and never looked back.

ZeMis debuted its designer accessories line in a celebrity gifting event when it participated in the film academy award nominee gift bag and the Haven swag lounge held in February last year through its former name, World Charms. Its now famous and fully evolved AKT Vianca minaudiere made from pandan and palm leaves grace the lovely hands of paparazzi driven celebrities like Jennifer Aniston, Reese Witherspoon, Eva Mendes and Sarah Jessica Parker as well as last year’s Oscar® winners and nominees, Penelope Cruz, Kate Winslet, Meryl Streep and Amy Adams. Respected female actors like Cate Blanchett and Scarlett Johansson likewise wrap their fingers on this eco-friendly charmer.

ZeMis differentiates its products from other online stores selling jewelry and fashion accessories by presenting detailed product pictures with various angles and sketch diagrams showing relevant dimensions to give customers comprehensive information as well as delight, convenience and a seamless transaction experience.

ZeMis utilizes Amazon's e-commerce technology in order to provide ZeMis guests a safe, secure, and convenient online shopping experience. Transaction processing for ZeMis is handled by Amazon so buyers can use their Amazon.com account to order and checkout.

ABOUT ZEMIS
ZeMis is owned by ZEMIS LTD, which is associated with World Charms (USA) LLC, a private Delaware LLC. ZeMis has teamed up with Amazon.com and licenses its shopping cart software for its reliability and cutting edge features. Inquiries on ZeMis may be directed to marketing@zemis.com. >>>>>>>

ZEMIS
Shop the world over
http://www.zemis.com/

* ZEMIS LTD is not affiliated in any way with the Hollywood Foreign Press Association (HFPA). HFPA had previously announced that it would not hand out an official gift bag to the Golden Globe® nominees.

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